Mary Ann Genellie

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Chicago - 2663 N Halsted

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Mary Ann Genellie

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Prudential’s New Fine Homes InternationalSM Digital Branding Ads Debut July 1

On July 1, Prudential Real Estate’s new Fine Homes InternationalSM digital advertising will debut on Wall Street Journal.com, Marketwatch.com and on the Travel Channel’s luxury travel site. The new advertising will run through Sept. 30 on Travel Channel.com and on Wall Street Journal.com through Oct. 31.

Our online advertising will strategically integrate Prudential Real Estate’s Fine Homes brand across luxury content to help make it synonymous with high-end living. This advertising will reach affluent consumers as they search for big-ticket purchases such as luxury homes, investments and destination vacations.

The Wall Street Journal Online is the largest publisher of original financial news. WSJ.com and Marketwatch.com attract over 34 million users a month and offer Prudential Real Estate multiple touch points to engage affluent audiences. Ads will appear throughout the publisher’s life and style site and in newsletters to subscribers. The highlight of the campaign is Prudential Real Estate’s Fine Homes exclusivity on The Wall Street Journal’s main real estate home page for Sept. and Oct.

The Travel Channel.com is the place for consumers to satisfy their urge to go, see and do. Prudential Real Estate’s Fine Homes advertising will appear throughout the site’s home page, shows, schedules and trip videos sections.

Be sure to include this valuable advertising plan in the marketing of your Fine Homes properties!